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Mar 28, 2012

Six Sigma Benchmarking

There are different types of scaling used to propel growth. Most people use it to increase the visibility of their businesses. These days, most businesses have websites which they use to interact with their customers.

Through the websites, customers stay informed on new products, improvements, expansions and changes in management. It helps create loyalty among customers as well as penetrate deeper into the market.

Six Sigma Benchmarking, however, is a very complicated concept and can only be performed by trained professionals. The process helps companies understand the main perspectives in their business industries. They include visibility, market effectiveness and website design. If implemented properly, the business will dramatically project new growth and remain competitive in the market for a very long time.

The concept works in review of ten practical steps. Understanding these steps can help companies understand the benefits and drawbacks of the benchmarking initiatives they utilize. Doing this helps businesses identify the best approaches to realize bigger profits. The main aim of this concept is to measure the company's products or services against the most recognized ones in the world.

It is important to understand that the entire Six Sigma methodology is a continuous process. The information, operations and market penetration are measured against those of big companies. Through this, companies learn the best business practices in the world. Having an insight of practices of established companies enable small businesses to understand where they need to put more attention.

An in-depth analysis of performance helps add value to working processes eventually. It is a tool that endeavors to instill professionalism with the belief that the company can also lead while following others. The steps are very systematic and one cannot be done without each other. The benchmarking process can only work perfectly if it is implemented by trained and dedicated Six Sigma individuals. All the steps must be followed to ensure that all aspects are analyzed adequately.

There are normally four important steps the methodology addresses. This includes strategizing, analyzing, integration and actualization. Under these phases are ten practical steps which can help streamline the operations of any business seeking to realize growth. The planning phase is actually the most important. In this phase, businesses identify opportunities and create priorities. The second phase is the analysis phase and, as the name suggests, it consists of analyzing data collected in the planning phase. The integration phase provides the framework that will help implement the recommended plans. The final phase is the actualization phase where everything that the business comes up with is implemented and improved upon. Six Sigma benchmarking is quite beneficial because it helps small businesses learn practices. It helps companies to discover new ways of improving operations to realize bigger growth.